We run AI-powered Meta, Google & LinkedIn campaigns for residential and commercial solar installers across the USA — delivering 50–120 exclusive, pre-qualified leads every month with an average cost per acquisition well below industry standard.
The solar industry is highly competitive. Without a specialist marketing partner, you end up paying for shared, low-quality leads that waste your sales team's time.
Purchasing leads from aggregators means your salespeople compete with 3–5 other companies calling the same homeowner — killing your close rate.
Industry average CPA for solar exceeds $150 without proper campaign structure. Poorly optimized ads burn budget with no measurable return.
Seasonal fluctuations and word-of-mouth make revenue forecasting impossible. You can't scale what you can't predict.
Reaching renters, apartment dwellers, or low-income households wastes ad budget. Solar leads need to match homeowner + utility bill + roof criteria.
Without automated follow-up, leads go cold within minutes. 78% of solar sales go to the company that responds first.
Homeowners research heavily before committing to a $20K+ investment. Weak online presence and reviews kill trust before a rep even calls.
Every campaign is built specifically for the solar industry — from homeowner targeting to utility bill qualification flows.
Homeowner-targeted campaigns in your service area with instant lead forms capturing name, address, utility provider, and average monthly bill.
Capture homeowners actively searching "solar installers near me," "solar panels cost," and "best solar company [city]" at peak purchase intent.
Target facility managers, CFOs, and property owners for commercial rooftop and ground-mount solar projects with decision-maker precision.
Rank for high-value local searches with city-specific landing pages, solar calculator tools, and content that educates and converts homeowners.
Automated SMS and email sequences that qualify leads by homeownership, roof type, and utility bill within 60 seconds of form submission.
High-converting pages with solar savings calculators, local incentive information, and strong social proof that turn clicks into booked appointments.
Systematic Google and Yelp review campaigns that build the social proof homeowners need before committing to a major purchase.
Real-time dashboard showing leads by source, qualification rate, appointment set rate, and revenue attributed to every campaign.
AI voice agents instantly call every new lead, qualify homeownership, roof type, and monthly bill, and book site-visit consultations directly onto your sales reps' calendars.
From zero to a full, predictable pipeline of exclusive solar leads in 60 days.
We map your service area, analyze competitor ad spend, and identify the best homeowner segments and zip codes to target.
Custom Meta, Google, and LinkedIn campaigns with solar-specific creative, qualification funnels, and tracking pixels for full attribution.
Live in 7 days. Weekly optimization cycles reduce cost per lead and improve qualification rate continuously over the first 30 days.
Proven campaigns are scaled to fill your full installer capacity. Add territories, increase volume, and build long-term SEO authority.
Increase in qualified leads
California Solar Installer — 3 months
Cost per exclusive lead
Texas Residential Solar Co.
Lead-to-appointment rate
Florida Solar Group
Before Synergistic AI, we were spending $8,000/month on shared leads and closing maybe 2 deals. Now we spend the same budget and close 11 deals a month from exclusive leads they generate. The ROI is night and day.
5.5× ROI in 90 DaysOur solar marketing specialists understand the complete buyer journey — from initial homeowner awareness to signed contract. We know how to navigate ITC incentive messaging, net metering education, and utility bill savings calculations that move prospects toward a decision.
Every lead we generate goes to you and only you. No aggregators, no lead sharing. Your sales team calls prospects who haven't heard from any competitor.
Our automated lead qualification system screens for homeownership, roof type, average utility bill, and financial eligibility before a lead ever reaches your CRM.
We geo-fence campaigns to your exact service territory at the zip code level — so you're never paying for leads outside your installation radius.
Track every dollar from ad impression to signed contract. Know your exact cost per lead, cost per appointment, and cost per closed deal in real time.
Yes. Every lead is generated exclusively for your company through campaigns we build and manage solely for you. We never resell leads or work with competing solar companies in the same territory.
Our AI-powered qualification flow screens for homeownership status, roof type and age, average monthly utility bill ($100+), and general credit eligibility. Only leads meeting your defined criteria reach your sales team.
We typically recommend $2,500–$5,000/month in ad spend for residential solar. Commercial solar campaigns typically start at $4,000/month. Our management fees are separate and tiered by campaign volume.
Absolutely. We can geo-target by state, county, city, zip code, or custom radius. We can also layer in utility provider data and incentive eligibility filters where available.
Book a free 30-minute Solar Lead Audit — we'll analyze your current lead sources, service territory, and show you a custom plan to generate 50–120 exclusive solar leads per month.
